London 2012

In the summer of 2012, along with branding agency ICON, Merson completed the project management and installation of temporary wayfinding signage for the London 2012 Olympic and Paralympic Games. 80,000 temporary signs were installed over 79 venues including the Olympic Stadium, The Olympic Park, O2 and Wimbledon. In addition to the wayfinding signage we designed, manufactured and installed over 30 sets of Olympic Rings across the UK including 14 in and around London, a 14 metre high wall-mounted structure at Wembley and an enormous 10 metre by 5 metre set in Glasgow’s George Square.

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Modern wayfinding in the Grade I listed St Pancras International Station.

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Using audience measurement software to display the right content at the right time.

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Brand consistency for ICE with centrally controlled content.

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A bespoke platform that allows brands to harness social media activity.